It lifts my heart when I see and hear how my input makes a difference to the people and businesses I work with. Take 60 seconds to hear the difference Iâve made to ClearCycle, now the UKâs fastest-growing retailer (and a sustainable one too). If youâre not YET using video testimonials in your business and […]
What video intros and goldfish have in common
With attention spans shorter than ever (almost goldfish equivalent?), itâs important to get to the point pronto. Hereâs my view on video intros at least. Whatâs yours? Put them in or get them out?!
Immediate Impact Session Review from Matrix Group
Love getting these reviews! The Session with Matrix Group focussed on LinkedIn, social selling, sales psychology and much more. Â
Which of the 6 LinkedIn ‘Birds’ Are You?
LinkedInâs 650+ million members, in my extensive experience, fall into six categories in terms of their business development usage of the platform. Iâve identified each of the six as a type of bird. Take a fun five minutes to find out which kind you identify as, enter it in the comment section below, share with […]
Creative Businesses: How to Make the Most of LinkedIn?
Q&A: Anne-Marie Shepherd of The Design Trust, asks Sarah Hughes about creative businesses and the worldâs #1 professional network. Sarah, why, as a creative business, should we be on LinkedIn? Great question, Anne-Marie. Hereâs a simple answer: write a list of all of the people who could help you to grow your business. For example: […]
5?ideas on how you can re-promote a LinkedIn article posted a while ago
1). Do a quick video message to promote the article, caption it & upload as a native video to LinkedIn (i.e. not from Youtube) 2). Create a graphic that summarises the main points in the article and post this with a link to the full article 3). Post a video or written testimonial from someone who […]
Could you be MISSING OUT on attracting FOLLOWERS on LinkedIn?
 #1st degree connections are the ultimate goal, as you can: 1. Message them within LinkedIn, without using Inmails 2. Access your connectionsâ full contact details 3. Bring your connectionsâ network a step closer towards you 4. See connectionsâ active status and âinstant messageâ them to develop sales conversations. NOTE: connections also see your shares & […]
8 Reasons why Switched-On B2B Marketers Ensure they’ve a Connectivity Strategy on LinkedIn
1. Birds that fly together buy together, so connecting to an ideal prospect means they bring THEIR network to you 2. You can message your connections within LinkedIn, so you can market via LinkedIn even if they donât opt in to receive emails 3. Your connections see your status updates on LinkedIn, so youâre able […]
Fed Up of Wasting the Time of Your Sales People and Prospects? FREE Qualifying Checklist
I have an automated scheduling link for prospective customers, which is very well used. However, it can mean time wasted for the enquirer and myself, if weâre not the right fit for each other. To avoid this, I use these questions and thought you might wish to aswell: [Intro] Thank you for requesting a chat […]
Testimonials ??? Are Potent Influencers in Your Marketing Toolkit.
LINKEDINâS RECOMMENDATIONS section offers a way to do this that also helps to build your personal and corporate brand Hereâs how to request a recommendation on LinkedIn: âď¸ Cursor down your personal profile to get to recommendations âď¸ Select âAsk for a recommendationâ âď¸ Type the 1st degree connection youâd like to recommend you âď¸ […]