Thinking about your customer, experience, which might it be, Wow, How or Ow?! ๐ช๐ผ๐ ๐คฉ The experience that leaves your customer walking away thinking, “Oh my god, that was soooo good!” They ๐ tell their friends, relatives, network about it. ๐๐ผ๐ ๐ This is how most other companies do it. It’s neither atrocious, but it’s […]
Unlocking the power of a strong Customer Value Proposition (CVP)
A CVP isn’t just a fancy buzzword. It’s a ๐๐ถ๐๐ฎ๐น ๐๐๐ฟ๐ฎ๐๐ฒ๐ด๐ถ๐ฐ ๐๐ผ๐ผ๐น that is required to catapult your business to new heights. This game-changing asset is essentially the ๐งญ that guides every business decision. I recall working with a young startup. While they certainly had immense passion, they struggled to articulate their unique offering. We […]
Do you do an end-of-week review?
Confession: I don’t always achieve an end-of-week review, even though I know they’re incredibly useful! However, this week, I have done one, so here it is ๐๐ผ ๐ช๐ต๐ฎ๐ ๐ ๐๐๐ ๐ฎ๐ฐ๐ต๐ถ๐ฒ๐๐ฒ ๐คฉ Hitting the 2-stone weight-loss goal ๐๐ผ, and for the first time in years, being in the 10s, rather than 11s, 12s or 13s […]
A personal story about NOT saving things for ‘best’
Today, I’m sharing a personal story about NOT ๐๐ฎ๐๐ถ๐ป๐ด ๐๐ต๐ถ๐ป๐ด๐ ๐ณ๐ผ๐ฟ ‘๐ฏ๐ฒ๐๐’, inspired by the sequinned โจ jacket I’m wearing to work… You see, I’ve noticed people often saving treasured, much-loved things for ‘best’, whether a stunning outfit that comes out once a year, an outrageously expensive pen, or even a sexy sportscar. In my […]
Love ๐ reviews like this!
It lifts my heart when I see and hear how my input makes a difference to the people and businesses I work with. Take 60 seconds to hear the difference I’ve made to ClearCycle, now the UK’s fastest-growing retailer (and a sustainable one too). If you’re not YET using video testimonials in your business and […]
Bright idea for all your URLs in one visible place
It’s bad enough keeping track of passwords isn’t it, well URLs aren’t that different. Here’s my quick tip to gather all your URLs in one, visual place.
What video intros and goldfish have in common
With attention spans shorter than ever (almost goldfish equivalent?), it’s important to get to the point pronto. Here’s my view on video intros at least. What’s yours? Put them in or get them out?!
Why and How the Empire State Building Should Influence your Content Marketing
If you’re like me, the weekly screen time notification immediately triggers the thought, “How have I spent THAT many hours on my phone???” But what does it also mean for content marketing? Thanks to Neil Clarke and Air Marketing for the inspiration with the Empire State stat.
Immediate Impact Session Review from Matrix Group
Love getting these reviews! The Session with Matrix Group focussed on LinkedIn, social selling, sales psychology and much more.
What’s Active Status and how does it help you prospect on LinkedIn?
Today’s topic is active status & what those ๐ข or green and white circles mean next to someone’s profile pic and how they can form part of your prospecting insights. #linkedintipsย #linkedinforbusinessย #linkedinexpertย #b2bmarketing
- 1
- 2
- 3
- 4
- Next Page »